Toby Knapp

Toby Knapp

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@AMAZON: Shopping giant launches #APLENTY private label food line!

If Amazon has their way, you may never need to shop anywhere else ever again...for anything.

The latest proof? The company has just launched the private-label food line, Aplenty. Just like the generic store brands you find just about everywhere, Amazon is promising a wide range of “rigorously tase-tested” products. And yes, they’ll be available online and in-store (at Amazon Fresh). As for how confident they are you’ll dig it, Amazon is even guaranteeing a refund if you’re not satisfied. Current products include snacks such as pita chips, cookies and condiments, but within the next year the plan is to introduce hundreds of products including:

· Cookies and crackers

· Frozen foods

· Confections

· Salty snacks

· Other condiments and sauces

· Seasonings

· Baking mixes

· Other pantry staples Don’t forget, after acquiring Whole Foods in 2017, Amazon opened Amazon Go Grocery checkout-free grocery stores and launched the Amazon Fresh delivery service (which delivers vegetables, raw meat and other groceries to its Prime members).

HT: Fox Business


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